• PERSONAL BRANDING in 18C - GARDEN Conversation Pieces

    1 month ago - By It's About Time

    Philip Mercier (1689-1760) The Schutz Family and their Friends on a Terrace
    Since the mid-20C, personal branding or self-packaging has described a burgeoning process of attempting to establish a prescribed image or impression in the minds of others about an individual or a family. With no instant & far-reaching social media or digitally-aided forms of disclosure in the 18C, that wasn't so easy. But that kind of perception could be reinforced through Conversation Piece portraits. Pioneered by William Hogarth (1697-1764) & Philip Mercier (1689-1760) in the early 18C, & continued by Arthur...
    Read more ...

     

  • PERSONAL BRANDING in 18C - GARDEN Conversation Pieces

    PERSONAL BRANDING in 18C - GARDEN Conversation Pieces

    1 month ago - By It's About Time

    1786 Unknown artist. John Coakley Lettsom (1733-1810), with His Family, in the Garden of Grove Hill, Camberwell.
    Since the mid-20C, personal branding or self-packaging has described a burgeoning process of attempting to establish a prescribed image or impression in the minds of others about an individual or a family. With no instant & far-reaching social media or digitally-aided forms of disclosure in the 18C, that wasn't so easy. But that kind of perception could be reinforced through Conversation Piece portraits. Pioneered by William Hogarth (1697-1764) & Philip Mercier (1689-1760) in...
    Read more ...